11x AI Alternatives in 2026
11x Alice is the most expensive named AI SDR at roughly $5,000/month. Most teams searching for an alternative want one of two things: the same outbound prospecting for less, or per-minute cost control on the inbound voice that 11x Julian handles. Here is the honest field of competitors, priced.
Last verified June 2026
The short answer
The cheapest like-for-like alternative to 11x Alice is Artisan Ava at roughly $2,000/month (versus ~$5,000/month for Alice), with the trade-off of the lowest G2 rating among named AI SDRs. Regie.ai ($3,450+/month) suits teams that live in their sales-engagement platform. To replace 11x Julian (inbound voice) and pay per minute instead of a per-agent subscription, build on Vapi or Retell ($0.05 to $0.33/minute), accepting that you own the engineering and the TCPA/CIPA/GDPR compliance.
§11x vs the Alternatives at a Glance
| Platform | Starting price | G2 | Best for |
|---|---|---|---|
| 11x (Alice + Julian) | ~$5,000/mo ($50k-$60k/yr) | 4.2-4.5 | Broadest platform; Alice outbound + Julian inbound voice in one suite. The incumbent you are comparing against. |
| Artisan (Ava) | ~$2,000-$5,000+/mo | 3.8 | Lowest entry price of the named AI SDRs; volume-of-leads model. |
| Regie.ai | $3,450-$13,000+/mo | 4.0-4.3 | SEP-native workflow; sequencing depth for teams already living in their cadence tool. |
| Amplemarket Duo | Custom (Amplemarket bundle) | — | Useful if you already run Amplemarket for data and sequencing; one vendor, one contract. |
| AiSDR | Per-email / per-lead | — | Usage pricing suits spiky or seasonal outbound; pay for sends, not a fixed monthly seat. |
| Relevance AI | $19-$599/mo | — | Published tiered pricing and the lowest entry point here; flexible if you want to assemble the workflow yourself. |
| Build-your-own voice (Vapi / Retell) | $0.05-$0.33/min | — | Per-minute cost control instead of a $4,000-$6,000/mo Julian subscription. Retell bundled at $0.07/min ($0.07-$0.20 all-in); Vapi $0.05/min platform ($0.25-$0.33 all-in). |
Vendor-stated pricing for all demo-gated AI SDRs (11x, Artisan, Regie.ai, Amplemarket, AiSDR); Relevance AI, Vapi, and Retell publish their rates. 11x Vendr marketplace median deal is $45,000/year, range $38,250 to $97,800. June 2026.
§Each Alternative, Honestly
Artisan (Ava)
~$2,000-$5,000+/mo
What it matches
Outbound AI SDR: prospecting, enrichment, email, multichannel sequencing. Agent-class, like Alice.
Where it wins on 11x
Lowest entry price of the named AI SDRs; volume-of-leads model.
Watch out for
Lowest G2 rating among peers; email-quality concerns reported at high send volume.
Regie.ai
$3,450-$13,000+/mo
What it matches
Outbound AI SDR with deep sales-engagement-platform-native sequencing.
Where it wins on 11x
SEP-native workflow; sequencing depth for teams already living in their cadence tool.
Watch out for
Data-package upsell risk; cancellation friction reported. Steep escalation as seats and AI credits scale.
Amplemarket Duo
Custom (Amplemarket bundle)
What it matches
AI SDR layered on the Amplemarket prospecting data and outreach platform.
Where it wins on 11x
Useful if you already run Amplemarket for data and sequencing; one vendor, one contract.
Watch out for
Demo-gated, custom pricing; value is tied to also buying the underlying Amplemarket platform.
AiSDR
Per-email / per-lead
What it matches
Outbound AI SDR billed on usage rather than a flat per-agent subscription.
Where it wins on 11x
Usage pricing suits spiky or seasonal outbound; pay for sends, not a fixed monthly seat.
Watch out for
Per-email economics get expensive at sustained high volume; model the annualised cost before committing.
Relevance AI
$19-$599/mo
What it matches
Build-an-agent platform that can run an AI SDR workflow among other agent use cases.
Where it wins on 11x
Published tiered pricing and the lowest entry point here; flexible if you want to assemble the workflow yourself.
Watch out for
Not a turnkey SDR out of the box; you assemble the prospecting workflow rather than buying Alice-style packaging.
Build-your-own voice (Vapi / Retell)
$0.05-$0.33/min
What it matches
Replaces 11x Julian (inbound voice qualification) with a custom agent you own end to end.
Where it wins on 11x
Per-minute cost control instead of a $4,000-$6,000/mo Julian subscription. Retell bundled at $0.07/min ($0.07-$0.20 all-in); Vapi $0.05/min platform ($0.25-$0.33 all-in).
Watch out for
6 to 12 months of engineering, and you own TCPA, CIPA, and GDPR compliance yourself. Not a buy-and-deploy SDR.
§Which Alternative Fits Your Reason for Leaving
“11x is too expensive”
Start with Artisan Ava (~$2,000/mo). You give up the broadest platform and accept a lower G2 rating, but cut the headline roughly in half for outbound-only prospecting.
“I only need inbound voice (Julian)”
Build on Retell or Vapi and pay per minute. Cheaper at moderate call volume, but you own the build and the compliance. See build vs buy.
“I already run a sales-engagement platform”
Regie.ai ($3,450+/mo) is SEP-native and slots into an existing cadence tool, though watch the data-package upsell.
“Is it actually worth switching?”
Run the numbers first. The cost-per-meeting calculator compares any monthly fee against your meeting target, so you can see whether a cheaper tool that books fewer meetings is actually cheaper per outcome.